RESUME

Operations, Technology & Workflow Expert | LinkedIn Profile

Professional Summary

Highly accomplished and results-driven media executive with over 20 years of progressive experience, including 12+ years in senior management. Proven expert in driving technical innovation and operational transformation within complex media organizations. Adept at leading high-performing teams, fostering cross-functional collaboration, and aligning strategic vision with business priorities to optimize workflow efficiencies for global broadcast, cable, and digital platforms.

Core Competencies

  • Strategy: Strategic Planning, Digital Transformation, Budget & Resource Management

  • Operations: Media Supply Chain & Distribution, Network Origination, Master Control Management

  • Technology: Cloud Migration (SDVI), MAM/AI/BI Tool Integration, Software Engineering Leadership

  • Leadership: Personnel Development, Stakeholder Engagement, Cross-Functional Collaboration

  • Process: Workflow Optimization, Risk Management, SOP Development, Data-Driven Decision Making

Professional Experience

NBC Entertainment Marketing and Digital | Universal City, CA Senior Director of Systems and Workflow | 2017 – 2024

  • Operational Efficiency: Led change management initiatives resulting in a 13% increase in productivity through streamlined workflows and technology enhancements.

  • System Integration: Spearheaded the deployment of Media Asset Management (MAM) systems, AI toolsets, and financial systems to unify disparate operational frameworks.

  • Cloud Transformation: Orchestrated the migration of creative teams to cloud-based solutions, enabling secure remote work and boosting global asset distribution across Social, Digital, and Broadcast platforms.

  • Analytics: Built and deployed custom BI tools and dashboards to track KPIs and drive data-informed strategy.

Fox Networks | Century City, CA Vice President, Media Technology & Software Engineering | 2013 – 2017

  • Supply Chain Strategy: Provided strategic leadership for media supply chain workflows and multi-platform content distribution.

  • Global Systems Deployment: Led the end-to-end lifecycle—from initial build and supply chain integration to project management and testing—for the world’s largest MAM deployment at the time.

  • Cloud Implementation: Directed the build of advanced technology solutions, including Cloud Supply Chain (SDVI), reducing operational costs and streamlining asset delivery.

  • Innovation: Collaborated with R&D on proof-of-concepts for emerging technologies, mitigating technical risks and accelerating deployment timelines.

Public Broadcasting Services (PBS) | Arlington, VA Vice President, Media Operations and Engineering | 2001 – 2013

  • Infrastructure Leadership: Built and managed the Media Operations Center, overseeing Engineering, Software Development, and Digital Distribution.

  • Full-Lifecycle Media Management: Managed all aspects of the media supply chain, including Library services, Post-Production, Ingest, and Quality Control (QC), ensuring high-standard content delivery.

  • Crisis Management: Developed and implemented the comprehensive Disaster Recovery Plan for PBS operations.

  • Technical Architecture: Served as chief architect for file-based workflows and automation; led interconnection plans and technical roadmaps for member stations.

Earlier Career Growth

  • Turner Studios: Technician/Editor (Sports Master Control & Post-Production)

  • CNN Interactive: Interactive Editor/Web Developer & Designer

  • MSU Digital Research & Imaging Lab (DRIL): Research & Animation

Education & Certifications

  • Master of Science, Computer Visualization | Mississippi State University

  • Bachelor of Science, Merchandising | Indiana University

  • Certified Scrum Master (CSM) | Scrum Alliance

  • Google AI Essentials | Certification

  • Additional Coursework: Negotiations (Harvard Law), Data Science (Johns Hopkins University)

Key Accomplishments & Publications

  • Author: NAB Engineering Handbook, 11th Edition (Chapter: Digital Asset Management).

  • Award Winner: 1st Place, Savannah College of Art & Design National Film Festival (Music Video).

  • Athletic Excellence: Big Ten Champion & NCAA Competitor (Tennis), Indiana University; Athletic Hall of Fame Inductee (2015).

  • Alumni Recognition: Mississippi State University Alumni Award (2012).